Ferrero Group has announced a €60 million investment in France as part of its long-term industrial and logistics expansion strategy in the country.
The investment was confirmed during the Choose France Summit and includes upgrades across multiple production facilities linked to Nutella manufacturing and packaging operations.
Ferrero said €15 million will be invested in industrial and environmental upgrades at its Villers-Écalles site in Normandy.
Another €15 million will support the development of a new 3kg Nutella packaging line designed for professional channels.
The remaining €30 million will be allocated to support the development of Nutella Cookies production at a plant in Nieppe in Hauts-de-France. The site is owned by Biscuits Delacre, a Ferrero affiliated company.
The investment highlights continued manufacturing expansion across the French food sector as major international brands increase production capacity and modernise packaging infrastructure.
The company said its total investments in France have now reached around €210 million over the past five years.
Why it matters
The latest Ferrero expansion reflects continued confidence in the French FMCG manufacturing sector, particularly in packaged food production and branded grocery categories.
Large-scale investments linked to Nutella production, packaging, and logistics remain important for supermarket supply chains across Europe as food manufacturers continue upgrading industrial capacity and improving operational efficiency.
The project also strengthens France’s position within European food manufacturing and supports long-term production growth for Ferrero’s grocery and confectionery portfolio.
The Ferrero France investment adds to wider activity across the French FMCG sector as manufacturers continue investing in packaging, automation, and branded food production capacity.
Editor’s Note: This article is based on an official company announcement released by Ferrero Group during the Choose France Summit.
